About Petit détail

One lace. One idea. A story born in Brittany, built in Zurich.

Have you ever looked for truly original shoelaces for a special occasion? Laces that complement an outfit, say something about who you are, and finish a look rather than just filling it?

That's exactly what Solenn's fiancé was searching for, a few weeks before their wedding. He wanted laces that matched the colours of the ceremony. Something subtle, but noticed. He couldn't find them.

That moment planted a seed. And it was in Zurich, after a move to Switzerland, that the idea took shape: what if Solenn created the laces that no one else was making?

Crafted in France, made to last

Originally from Brittany, Solenn found her manufacturing partner near Nantes: a French workshop supplying renowned fashion houses, certified as a Living Heritage Company, capable of producing refined designs in small runs. Petit détail launched in late 2018 with its first collections of waxed cotton laces — designed for men and women working in formal environments who want to express their personality with quiet confidence.

Since then, the range has grown: sneaker laces, GOTS-certified organic cotton laces, cufflinks... Over 40 styles today, to complement every shoe and suit every personality.

Every Petit détail lace is designed in Zurich and crafted in France. It's a deliberate choice — for quality, durability, and local expertise. It also makes the perfect gift: for yourself, for someone you love, or as a corporate gift that actually stands out.

Because the most memorable looks are defined by the details.

Petit détail, for those who pay attention.

Solenn, founder of Petit détail